As a content strategist and journalist, KMA Communication authored a series of news articles to raise the visibility of UMass Lowell research and the success of their students. Sample articles include:
To promote the value of the University of Massachusetts, KMA Communications developed profiles of university students. The project included interviews, copywriting, web content and project management. Sample profiles include:
Miranda Melo, a recent nursing graduate, realized her dream of becoming a nurse.
- Ashley Ventrillo, a recent public health graduate, landed a job as a victim witness advocate for the Essex District Attorney’s Office.
Michael McCormack, a medical laboratory science major, wanted a career where he could improve the lives of others.
In collaboration with a videographer, KMA Communications produces high-impact videos for clients. The project scope typically includes content strategy, interviewing and writing the video script. Sample videos include:
Video: TURI Overview – a Client’s Perspective
Inspire companies to use TURI’s services to reduce toxic chemical use.
KMA Communications recommended that TURI tell their story from the client perspective.
A compelling and credible short video communicates the benefits of working with this organization.
TURI staff use this video as an opening to presentations in place of overview slides.
Video: A Research Testimonial with Siemens Healthineers
Encourage companies to partner with TURI and UMass Lowell on finding safer alternatives to toxic chemicals.
KMA Communications recommended creating a testimonial video with Siemens Healthineers, a company that partnered with academia on a project funded by TURI.
A short compelling video showcases how a university-corporate partnership can find practical solutions.
Video: Student Recruitment for UML Chemistry Department
Get high school students interested in majoring in chemistry at UMass Lowell.
KMA recommended a video that featured current students discussing why they were interested in chemistry and why UML is the place to get your degree.
The 4-minute video shows students and faculty in research labs and highlights career opportunities.
Contact Karen Angelo